The Business Ecosystem

My Brands

A connected family of media, outdoor, digital growth, and faith-driven brands built by Jody Blackwelder.

These brands each serve a different purpose, but they all connect under one larger vision: helping small businesses, creators, outdoor brands, and everyday people grow through media, technology, strategy, and authentic content.

The Big Picture

One founder. Multiple brands. One larger mission.

My brands are built around digital growth, outdoor media, creator opportunity, faith, family, and real-world entrepreneurship. Some are business-focused. Some are content-focused. Some are built for the outdoor audience. Together, they create a larger platform for growth, distribution, storytelling, and opportunity.

Core Brands

The three main pillars.

These are the primary brands that form the foundation of my current business and media ecosystem.

Brand Network

Additional websites and outdoor brands.

These brands support the larger ecosystem through niche content, future projects, outdoor audiences, affiliate opportunities, community building, and long-term media development.

JodyBlackwelder.com

My personal brand website and authority hub, connecting my story, work, businesses, articles, media, and brand ecosystem.

Personal Hub

Gen7tv.com

The web app and streaming destination for GEN7 Outdoors TV viewers across web, mobile, and connected TV platforms.

Streaming Platform

G7Outfitters.com

Outdoor outfitter and gear-related brand asset with potential for outdoor products, affiliate content, apparel, and future commerce.

Outdoor Brand

FISH Crusade

Fishing-focused brand under the Crusade network, built for fishing content, articles, gear, affiliate opportunities, and audience growth.

Fishing Brand

CAMO Crusade

Outdoor lifestyle and camo-related content brand with potential for gear, apparel, affiliate content, and outdoor audience building.

Outdoor Lifestyle

Gun Crusade

Shooting and outdoor content brand focused on firearms-related outdoor content, responsible shooting culture, gear, and affiliate opportunities.

Shooting Content

Bowhunter Syndicate

Bowhunting-focused brand and audience asset centered around bowhunters, hunting content, gear, community, and outdoor media.

Bowhunting Brand

CAMO News

Outdoor news-style content brand that can support articles, industry updates, outdoor trends, and broader media coverage.

Outdoor News

Recipe Crusade

Cooking and recipe-focused brand that can support outdoor cooking, family meals, cast iron cooking, homestead meals, and food content.

Food Content

Homesteading Crusade

Homesteading and self-reliance brand focused on gardening, chickens, living off the land, practical skills, and family-centered independence.

Homesteading

NC Hiking Life

North Carolina hiking and outdoor community brand focused on trails, parks, local outdoor life, and regional adventure.

Local Outdoors

Wildscape Outfitter

Outdoor and outfitter-style brand asset with potential for outdoor lifestyle content, apparel, gear, and future product direction.

Outdoor Asset
Why It Matters

These brands are not random. They are connected.

Each brand gives me a different way to reach people, serve clients, create content, build audiences, develop partnerships, and grow long-term value. G7Life Media serves businesses. GEN7 Outdoors serves creators and viewers. Outdoor Crusade serves the faith and outdoor audience. The niche brands create future opportunities around specific outdoor communities.

The long-term goal is to build a media and digital growth ecosystem that gives everyday people, small businesses, creators, and outdoor brands a stronger platform to compete, grow, and be seen.

The Ecosystem Supports

  • Small business websites and marketing through G7Life Media
  • Outdoor creator distribution through GEN7 Outdoors
  • Faith and outdoor renewal through Outdoor Crusade
  • Affiliate content and niche SEO through the Crusade brands
  • Outdoor communities and audience growth through specialty brands
  • Personal authority and trust through JodyBlackwelder.com
Let’s Build Something

Want to work with one of my brands or talk about a project?

Whether you are a small business owner, outdoor creator, brand partner, church, ministry, or organization, this is the place to start.